Reach Plant Managers Off the Inbox
Ops leads get a researched video wherever they actually respond, built for the committee behind every plant decision.
TL;DR
Outvid for Industrial IoT & Automation
Built for the modern sales stack
What lands
What a prospect in Industrial IoT & Automation opens
The prospect and the opening line come from Industrial IoT & Automation.
Alex Masson
PromotionsQuick question about your pipeline
Hi there, I came across your company and wanted to see if you're open to a quick 15-minute call about how we help teams...
Your Name
Video MessageMade this video for you, Carlos
Hey Carlos, ops VPs running multi-plant CPG networks usually tell me their biggest unsolved...
Click to watch your personalized video →
The Industrial IoT & Automation problem
Challenges in Industrial IoT & Automation outreach
Plant Managers Don't Live in the Inbox
Three-Headed Buying Committees Kill Velocity
Legacy System Integration Is the Quiet Deal-Killer
Specific Operational Messaging, Delivered to the Floor
Outvid lets industrial IoT BD teams send researched, personalized AI video that names a specific operational pain — line downtime, unplanned maintenance hours, scrap rate, throughput variability — and ties it to your platform in 45 seconds. Each stakeholder in the buying committee sees a video tailored to their concern, from the same AI clone.
Operational-Metric Personalization
Auto-generate scripts that open with a specific operational number tied to that prospect's plant or industry — unplanned downtime hours, OEE benchmark gap, scrap percentage, energy per unit — drawn from your enrichment data and CRM.
Multi-Persona Account Coordination
Run parallel video campaigns to the ops VP, IT director, plant manager, and finance lead at the same account. Each persona hears a video tailored to their priority — uptime, security, throughput, payback — from the same AI clone.
Pre-Empt the Integration Question
Script templates can lead with your existing connectors — Rockwell, Siemens, AVEVA, ABB, OSIsoft, SAP, Oracle — so the prospect knows by second 15 that you've already solved their stack. Cuts the legacy-integration objection at the cold-touch.
Example hooks
Example video hooks for Industrial IoT & Automation
Outvid drafts a fresh opener per prospect from what its research turns up.
Reaching a VP of Operations at a multi-plant CPG manufacturer
“Hi Carlos — ops VPs running multi-plant CPG networks usually tell me their biggest unsolved problem is OEE variance across sites. The top plant is at 78% and the bottom plant is at 52%, and nobody can clearly explain why. Quick 40-second video on the data layer that closes that gap.”
Outreach to a plant manager at an automotive tier-1 supplier
“Hey Tom — most tier-1 plants supplying Stellantis or Ford right now are juggling line changeover times against contractual takt rates. I recorded a short video showing how three tier-1 plants cut changeover by 18 minutes without retraining the cell — happy to share the case after.”
Targeting an IT director evaluating OT cybersecurity
“Hi Priya — saw your job description includes OT/IT segmentation as a priority for the year. Most directors in your role tell me the hardest part isn't the firewall, it's getting Rockwell, Honeywell, and Schneider PLCs to play nicely with the corporate identity stack. Quick 45-second video on how we approached it for two comparable sites.”
Setup
How to get started
From recording to live campaign in minutes.
Pick the Most Credible Operator on Your Team
Industrial buyers trust people who have stood on a plant floor. Pick a co-founder, head of customer success, or technical solutions lead with hands-on operational background as your AI clone. Floor credibility shows up in the eyes.
Build Vertical-Specific Script Templates
Discrete manufacturing, process industry, automotive, CPG, energy, and mining each have distinct operational pains and benchmark metrics. Build a script template per vertical so the opening 10 seconds always lands a specific industry-shaped pain point.
Map Personas to Concern Vectors
Ops VPs care about uptime, IT directors care about security and integration, plant managers care about throughput and safety, finance leads care about payback. Map each persona to a script template that opens with their specific concern.
Time Campaigns Around the Plant Calendar
Most industrial buyers won't engage during scheduled shutdowns, peak production seasons, or annual budget freeze windows. Use Outvid's campaign send window controls to align outbound with the plant calendar instead of the SDR calendar.
Where the video actually lands
In email it opens a page built for them. In chat it plays in the thread. Either way it carries the research behind it.
A GIF in the message. Clicking it opens their own page.
The video plays right in the thread.
Arrives as an attachment in the chat.
Lands in their DMs, ready to play.
What's customized:Outvid researches every prospect and surfaces the signal that triggered the outreach, right on the page.
Sample prospect data, shown for illustration.
Common questions
When the opening 10 seconds names a specific operational metric they recognize — their plant's OEE, changeover time, downtime hours, scrap rate — engagement rates beat text-only outreach by 3-4x. Industrial buyers don't watch generic vendor pitches; they watch videos that prove the rep has done the homework on their floor.
IIoT and automation deals routinely take 9-18 months from first touch to PO. Outvid is designed for sustained, researched touchpoints across that window — each follow-up surfaces fresh operational research (production announcements, new line installations, ESG commitments) instead of generic 'just checking in' bumps that get filtered.
Yes — this is one of Outvid's strongest fits for industrial. Run separate video campaigns to ops VP, IT director, plant manager, and CFO at the same account simultaneously. Each video speaks to that role's concern from the same AI clone, so the account hears one consistent firm with role-specific depth.
Outvid complements trade shows like Hannover, IMTS, and Automate — pre-event video outreach drives booth meetings, post-event follow-up converts contacts into pilots. The video format keeps the human-relationship feel of an industrial sale alive between events.
Outvid uses only publicly available information for personalization — corporate announcements, capacity expansion press releases, public sustainability reports, leadership changes. No customer operations data is ever ingested or surfaced in any outbound script.
Get IIoT Pilots Started Without the Six-Month Email Slog
Industrial IoT and automation BD teams use Outvid to land specific operational messages with the plant-floor buyers who never reply to generic outreach. Book a 20-minute walkthrough.
Alex Masson
PromotionsQuick question about your pipeline
Hi there, I came across your company and wanted to see if you're open to a quick 15-minute call about how we help teams...
Your Name
Video MessageMade this video for you, Carlos
Hey Carlos, ops VPs running multi-plant CPG networks usually tell me their biggest unsolved...
Click to watch your personalized video →